The lyrics in the song “Barbie World” featuring Aqua, by Nicki Minaj is an unapologetic anthem embracing her Barbz identity, embodying female empowerment and a lavish lifestyle. The song depicts Minaj’s Barbie persona living life to the fullest, showing no fear in asserting her status, and taking control of her narrative in the industry.
Nicki’s opening lines, “And I’m bad like the Barbie. I’m a doll but I still wanna party,” set the stage. She’s likening herself to a Barbie doll, a symbol of idealized femininity, while also establishing that she’s not just for show: She’s here to party and hold her own. When she says, “I’m a ten, so I pull in a Ken”, she’s rating herself a 10/10 in terms of attractiveness, which attracts the ‘Ken’ characters, or the attractive men to her.
The lyrics, “I’m in LA, Rodeo Drive. I’m in New York, Madison Ave.” are a testament to her coast-to-coast success. Rodeo Drive and Madison Avenue are iconic, high-end shopping destinations in Los Angeles and New York City, respectively. Nicki is flexing her success and the lavish lifestyle that comes with it.
“Like Jazzie, Stacie, Nicki. All of the Barbies is pretty. All of the Barbies is bad”, these names reference different Barbie dolls. Jazzie and Stacie are Barbie’s cousins, and Nicki is referring to herself as another variant of Barbie. She’s saying that just like the dolls, all the ‘Barbies’ (women who emulate the same boss-like, assertive, pretty yet bad attributes like her) are beautiful and ‘bad’ as in cool or tough.
The phrase “We got money but we ain’t lendin’ out, We got bars but we ain’t bailin’ out” is a clear statement about her position in the music industry. She’s got the wealth and the lyrical prowess “bars”, but she isn’t about to hand those out to anyone or save anyone – each person has to earn their own stripes.
When Minaj says, “The fuck they gon’ say now? I’m washin’ these bitches, I’m rubbin’ the stain out”, she’s dismissing her critics and those who have been trying to tarnish her reputation. She’s stating that she’s so skilled, she can ‘wash’ or outshine these other rappers, and remove any ‘stains’ or negativity tied to her. She’s clearing the air and establishing her dominance in one fell swoop.
The final hook of Aqua’s classic “Barbie Girl” underscores the playful tone of the song and Nicki’s embrace of the buoyant, fantasy-fueled Barbie life. The fantastical elements of ‘plastic life’ and ‘imagination’ underline how she manipulates the narrative in her favor, shaping an entire universe around herself.
Essentially, “Barbie World” by Nicki Minaj isn’t just a song, it’s a statement. It’s Nicki owning her narrative, showcasing her strengths, and asserting her dominance in the hip-hop scene, all while donning the trappings of the iconic Barbie she’s known to embody.